Kevin Murphy Plumping Wash

Volume That Starts in the Shower

Kevin Murphy Plumping Wash is a volumizing shampoo designed for fine, flat, or limp hair that needs more body without feeling weighed down. If you have ever stepped out of the shower with clean hair that already looks flat before you even pick up a styling product, this shampoo is where the fix starts. It cleanses thoroughly while plumping the hair shaft so your volume work in styling has something real to build on.

Best For

• Fine or thin hair that falls flat quickly
• Hair that lacks body or fullness at the roots
• Anyone who feels their hair is too limp to hold a style
• Clients who want more volume without heavy products

What It Helps With

Flatness, limpness, and lack of body. Kevin Murphy Plumping Wash uses ingredients that gently swell the hair shaft and add grip to the surface so styling products have something to hold onto. The result is hair that starts with more volume right out of the shower and holds that volume longer through the day. It is also lightweight enough to use every day without buildup.

Why Clients Love It

Fine-haired clients tell us this is the first shampoo that actually makes a difference before they even style. The hair feels cleaner and lighter, but also fuller. Blowouts last longer. Roots stay lifted. For clients who have always felt like their hair "doesn't do anything," this is usually the starting point we recommend. What happens in the shower affects everything that comes after.

How to Use

Apply to wet hair and massage gently from scalp through lengths. Work it in well at the roots, which is where volume starts. Rinse thoroughly. Follow with Kevin Murphy Plumping Rinse for a complete volumizing system. Apply conditioner only to mid-lengths and ends to keep roots lifted and light.

Pro Tip From Our Stylists

Flip your head upside down when you rinse for an extra boost of root lift. It sounds simple but it genuinely helps. Then when you towel dry, scrunch from ends to roots rather than rubbing, and do not lay the hair flat against your head while it dries. Small habits add up to a lot more volume over time.

Frequently Asked Questions

Will it dry out my hair?
No. It is formulated to add volume without stripping moisture. Fine hair can absolutely use this every wash without drying it out.

Is it sulfate-free?
Yes, free of sulfates and parabens.

Can I use it on colored fine hair?
Yes, it is color-safe.

My hair is fine but also dry. Will this work for me?
Yes. It hydrates while it volumizes. If your hair is very dry, add a lightweight leave-in after washing so you get moisture without weight.

How is this different from a regular shampoo?
It contains ingredients specifically chosen to plump the hair shaft and add grip, which creates the foundation for fuller-looking hair before you even reach for a blow dryer.